Aaron Greenberg, General Manager of Studios Marketing Group and Global Product Marketing for Xbox 1st & 3rd Party Games at Microsoft, recently spoke to the success of Rise of the Tomb Raider. In an interview with DualShockers, Greenberg discussed how Microsoft was pleased with the critical and commercial appeal of the title despite its crowded launch window.
Greenberg noted “Yeah, it’s definitely been a busy Holiday season, that’s for sure. We’ve been pleased with the reaction. I think first you look at reviews that were really really strong… The game is an incredibly high quality game, really fun to play, challenging, I think one of the most beautiful game I’ve ever seen on the Xbox One.
From that standpoint, it’s really clear that Crystal delivered a masterpiece, and so we’re just excited to be able to have that title exclusively this Holiday, and I think being able to offer that as part of our greatest games line-up is a great thing for our fans.
It launched in a very crowded window, but it has done well. A lot of people bought both Fallout 4 and Tomb Raider. At the same time we know a lot of people may have bought Tomb Raider and waited on Fallout or bought Fallout and waited on Tomb Raider.
We expect it will be a title that will continue to sell through the Holidays, whereas we have so many games releasing week after week, so we expect that people will come back. They didn’t buy one of these titles and there’s still a lot of great titles, Halo 5, Star Wars Battlefront, Call of Duty, Fallout 4… There are so many great games in such a short window, that we think that people will continue to buy these titles through Holiday and into next year.”
What are your thoughts on Rise of the Tomb Raider? Have you picked up a copy for the Xbox 360 or Xbox One? Or are you waiting for its release on PC or PlayStation 4? Let your thoughts be known through commenting below!