The hardware for PlayStation VR, which launched yesterday, is being sold at a profit, said Shawn Layden, president of Sony Interactive Entertainment America.
“We’re making money on the VR console,” Layden said in an interview with Polygon. Selling at a profit seems like its becoming a common business practice for the company. Within 12 months of its launch, Sony revealed that the PlayStation 4 stopped selling at a loss.
“From a profitability perspective, PS4 is also already contributing profit on a hardware unit basis, establishing a very different business framework from that of previous platform businesses,” Layden continued.
The PlayStation VR headset was released yesterday, October 13, for $399. The launch bundle which includes the PlayStation Camera and the Move controllers is being sold at $499.
In other related news, rumors have recently surfaced that the PlayStation 4 Pro will support SATA 3.0. The PS4 Pro will include improved hardware and 4K up-scaling and streaming. The new iteration releases November 10 and will cost $399.
Stay tuned for more updates on PS VR’s performance and the weeks leading up to the release of the PS4 Pro. Let us know in the comments if you have or will be picking up a PS VR. If so, tell us your thoughts below.